Privacy Policy

This Privacy Policy explains how Northbound LLC, operating as Northbound Tutoring ("Northbound Tutoring," "we," "us," or "our"), a Maryland limited liability company, collects, uses, and protects personal information when you visit our website at northboundtutoring.com or use our coaching services.

We are committed to safeguarding the privacy of families and students, particularly when services involve minor children. This policy applies to information collected through our website, diagnostic assessments, contact forms, and paid coaching programs.

Information We Collect

How We Use Your Information

We use the information we collect to:

• Provide personalized diagnostic assessments and results
• Deliver coaching services and track student progress
• Communicate about scheduling, programs, and services
• Process enrollment and payments securely
• Send educational resources and program updates
• Respond to inquiries and provide customer support
• Improve our website, services, and instructional materials
• Analyze website usage and optimize user experience
• Maintain security and prevent fraud
• Comply with legal obligations

Third-Party Service Providers

We use trusted third-party services to operate our business and deliver our services. These providers only access information necessary to perform their specific functions and are required to protect your data:

When We Share Information

We do not sell, rent, or share your personal information with third parties for their marketing purposes. We only share information in the following circumstances:

• Service Providers: With the third-party services listed above, only to the extent necessary to provide our services
• Legal Requirements: When required by law, court order, or government request
• Protection of Rights: To protect our rights, property, or safety, or that of our users or the public
• Business Transfers: In connection with a merger, acquisition, or sale of assets (with notice to affected users)
• With Your Consent: With your explicit permission for any other purpose

Children's Privacy

Our services are designed for middle school students under the supervision and consent of a parent or legal guardian.

We do not knowingly collect personal information directly from children under 13 without verified parental consent. Our website is intended for use by parents and guardians. When completing diagnostic assessments or enrolling students, you represent that you are the parent or legal guardian with authority to provide consent.

Parents and guardians have the right to:

• Review their child's educational records and progress information
• Request modification or correction of information
• Request deletion of their child's data
• Refuse further collection or use of their child's information

If we discover we have inadvertently collected information from a child without proper parental consent, we will delete it promptly.

Data Retention

We retain your information only as long as necessary to provide services and fulfill the purposes described in this Privacy Policy:

• Active Accounts: Data is retained while your account is active or as needed to provide services
• After Account Closure: Personal data is deleted within 30 days of account closure, unless we are legally required to retain it longer
• Backup Systems: Limited backup retention may persist for up to 90 days for system integrity and disaster recovery purposes
• Legal Obligations: Certain records may be retained longer to comply with legal, accounting, or regulatory requirements
• Anonymous Data: We may retain anonymized or aggregated data indefinitely for analytical purposes

Data Security

We implement reasonable technical and organizational measures to protect your information from unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Secure authentication and access controls
• Regular security assessments and updates
• Restricted access to personal information on a need-to-know basis

However, no internet transmission or electronic storage method is completely secure. While we strive to protect your information, we cannot guarantee absolute security.

Your Rights and Choices

You have the following rights regarding your personal information:

To exercise any of these rights, please contact us at support@northboundtutoring.com. We will respond to your request within 30 days.

We do not sell or share personal information for marketing purposes.

California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to:

• Know what personal information we collect, use, and disclose
• Request deletion of your personal information
• Opt-out of the sale of personal information (we do not sell personal information)
• Non-discrimination for exercising your privacy rights

To exercise these rights, contact us at support@northboundtutoring.com.

International Users

Our services are operated from the United States. If you are accessing our website or services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers and service providers are located.

By using our services, you consent to the transfer of your information to the United States and agree that U.S. law governs the collection and use of such information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes:

• We will update the "Last Updated" date at the top of this page
• For significant changes, we will notify active families by email or prominent notice on our website
• We will provide at least 14 days' notice before significant changes take effect

Your continued use of our website or services after changes take effect constitutes acceptance of the updated Privacy Policy. We encourage you to review this policy periodically.